This should go without saying, but I will say it anyway. Spamming people is just plain wrong! Canadian businesses are now being encouraged to uphold the Canadian Anti-Spam Legislation. To be truthful, nothing much has changed in my process, as this has been an important practice of mine since the early days of my business venture. This law has been in effect since July 1, 2014 and its’ main initiative is to protect Canadians while ensure that businesses can continue to compete in the global marketplace.

I have been a user of for quite some time now as they take this policy to heart too. See below to see how

What is spam?

I like to use the textbook definition: Unsolicited Bulk Email (UBE). This points out that some things that might be OK to do on a 1-to-1 basis (like send an email about your company to someone who has never heard of you) are OK to do in bulk.

My anti-spam policy states that:
  • I will send email to people who have specifically asked for information from me;
  • Any forms used on my website will send you an automatic reply with a confirmation link. This tells me that you are in fact the person requesting information from me;
  • I will never post irrelevant links on my website, landing pages or any other promotional medium;
  • I will never send unsolicited email through a third party in order to try to get people to sign up to my email lists.
  • This includes, trying to batch or in any way trying to script the addition of new subscribers to the web form subscribe methods.
What would happen to me if I did spam?

If AWeber ever found out that I were spamming you or anyone else, they will immediately terminate my account and they will refuse to refund my account. That’s how serious they are about it and that is why I use their service.